Too speechless to think of a title.
Why am I speechless? What has left me without words to describe it? This video of ten-year-old Connie Talbot. (If any members of Connie's official forum are reading this -- Hi! :) It's Kim!)
If you haven't seen the above video yet, stop reading this right now and watch it, ok? Then you can read the rest of this, if you want to. I'm not forcing you to, but it would be really nice if you did. :)
And before you ask, yes, she really is just 10 years old. You may have heard of Connie when she was six years old, when she captured hearts all around the world with her phenomenal "pitch perfect" (according to Simon Cowell, none the less!) version of "Over The Rainbow" (from The Wizard of Oz) on her audition for Britain's Got Talent. Any article you read about Connie will tell you that she finished in second place on her season of BGT, so I'll just skip that detail and let you read it in every other article.
Aside from Someone Like You, Connie has 19 other videos on her youtube page. Her other cover songs are popular too; her cover of Katy Perry's Firework has 10,513 views, while her version of Bruno Mars' Grenade boasts an amazing 18,907 views. But none of her other videos have reached the "viral" status of this one. Only uploaded a week ago, Connie's version of Someone Like You already stands out from the crowd, with 38,380 views! (I've been pressing the "replay" button every time the song ends for the past two hours now, but I swear that not all the views are mine!)
So why exactly did the public latch on to Someone Like You the way they did? I don't know. Yes, I love psychology; it's my favorite class in school, but we didn't cover topics like that in Child&Adolescent Psych or Educational Psych. Out of pure curiosity, I did a google search to try to find out.
Mark Evans Tech says that "the most important element is it needs to be entertaining to engage people enough that they want to pass it around to other people. “Entertaining” can be defined as funny, silly, captivating, enjoyable, interesting, different or immersive." Connie's video definitely hits that mark. Entertaining? Yes. Do people want to post in on facebook, tweet about it, and send it to everyone in their email address book? Yes, yes, and yes. And why? Because it is amazing, put simply. Connie's voice is breath-taking. It's magical. It's really, truly, purely indescribable. Evans also says in that same article that, to go viral, a video needs "a person with a following ... to elevate the video to another level where it can be exposed to a larger audience." I'm not quite sure exactly if Connie's video had that. Yes, Perez Hilton blogged about Connie's video today (as did several other media outlets - a great media day for Connie!), but he did so when the video was around 18,000 views. VH1 also blogged about Connie, but they too only posted about her when she was around the 18,000 mark. I know Connie's fans have been spreading the video (and her others as well) around for people to see, so I'm sure that we, the fans, had a big impact on the video's current "viral" status. I think it was a combination of everyone's efforts and postings to get this video to where it is right now.
Evans' article about viral videos concludes with the fact that "there’s also an element of luck and being at the right place at the right time," which I think was a really big factor in Connie's viral video success. Adele is really popular at the moment, so it was only a matter of time before a cover of one of her songs made it really big. Her songs were just recently featured on an episode of Grey's Anatomy. But why did Someone Like You make it so big on the internet? Connie covered Make You Feel My Love, also by Adele, and that one didn't go viral like Someone Like You did. Why? Again, I really don't know.
David Meerman Scott says in an article that the most important thing for a video to go viral is that it "needs to be ... amazing or remarkable." I think we all can agree with the fact that Connie's cover most certainly hits both those marks. In fact, every video of Connie singing hits those check marks, so why hasn't every video of Connie performing had the internet success of Someone Like You? The article then just goes on telling people seeking youtube fame some tips on how to make their videos go viral.
Jeff Korhan reminds people that the chances of becoming an overnight sensation are pretty slim. He says that wanting your video to go viral right away is like wanting to instantly become a millionaire. But remember, Connie hasn't become an "overnight" sensation. She's been on the radar for 4 years now, ever since her BGT audition at age six. He says you need "passion for what you are doing," which Connie obviously has. Anyone who watches any of her videos can see plainly that this little girl simply loves singing.A viral video needs "content that makes [the viewers] lives ... better in some way," which many will agree that Connie's voice does. I can't explain it, but many Connie-fans have experienced the Connie-Effect.
All my research has done was confused me. Look, I don't know any more than you do why this particular video did and her others didn't. But the point is that is did. So sit back, and enjoy it. And check out Connie's other videos too, while you're at it.
Connie's version of Someone Like You is beyond words. I cannot come up with the words to describe it to give it justice. You just have to listen, and you'll understand why this video has taken the world by storm. Adele's songs are perfect for Connie. She's like a little mini-Adele. Her voice, the power in it, is so far beyond her years. There's something special about this little girl, but I'm sure that after listening to her sing, you probably figured that one out for yourself.
And, seriously, does anyone else hate the word "viral"? It makes the video sound like a disease or something. Can we please try to think of a different word?
This is an amazing article.Thanks
ReplyDeleteConnie's video is really viral now wow,,
its amazing